
Target Audience

The main audience of people for Post Malone are aged 16-25 and a great part of that being male, in spite of the fact that there are numerous fans from various ages and genders. In this manner we would need to point our video toward that group of through the shots and transitions we utilize else we would have a bizarre gathering of people for our video.Not just do we need to take a gander at Malone's individual crowd yet in addition the general kind of rap. I did some examination on Channel 4's UK Tribes to discover the sort of individuals into Post Malone's music, and from what I could discover, both HypeBeasts and Trackies.


Hypebeasts
Urban and Skater inspired, US-rooted breed of New Casual – who love Hip-Hop and electronic, niche knowledge, luxury sportswear and limited editions.
Hypebeasts are a new breed of New Casual/Hipster– obsessed with the aspirational Urban lifestyle and the brands that go with it. With a thriving online culture, key icon products and their own language (Bump, OG, Grail, Wavey…) they are thriving – but bitchy too!
Trackies
Trackies are laid back enthusiasts motivated by the need to chill, whether that’s gaming, watching films or listening to music.
They’re all about hanging out, playing sports and computer games, ordering pizza and getting their hands on a bit of weed! Typically seen as those with the potential to achieve but lacking in motivation, these guys just want to chill out man!